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Profile Last Updated: 09/24/2015

Planit Now

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Purpose and Activities

The organization works to be an advocate for the power of preparedness, focused on empowering people to develop their own solutions; and to give people the power to save their own lives.


Established in 1989 - Founded by Morgan Freeman, an actor and director who won an Academy Award for Best Supporting Actor for his role in the film "Million Dollar Baby" (2005); he has also been nominated for Academy Awards for his work in the films "Street Smart" (1987), "Driving Miss Daisy" (1989), "The Shawshank Redemption" (1994), and "Invictus" (2009).


Planit Now

Public charity




686 S. Arroyo Pkwy., Ste. 8 Pasadena, CA United States 91105-3233

Contact Information