The purpose of the organization is 3. The company's objects are:
3.1 The promotion of the mental and moral improvement of mankind by:
(a) Commemorating and remembering the victims of the holocaust (the persecution and mass murder of 6 million jews by the nazis and their accomplices during the period 1933-45) And the victims of the persecution and murder that resulted from the targeting of other groups of people by nazi race policies - including roma, sinti, black people, mentally and physically disabled people, lesbian and gay people and many of the slavic peoples - by the promotion organisation and support of the annual holocaust memorial day in accordance with the attached statement of purpose (schedule 1) And statement of commitment (schedule 2);
(b) Promoting a public sentiment in favour of the exercise and protection of those fundamental human rights which constitute freedom from genocide, torture, inhuman or degrading treatment, slavery and unlawful forced labour, the right to freedom of thought, conscience, expression and religion and the right to asylum from persecution; and
(c) Promoting harmony between communities including racial and religious harmony.
3.2 The advancement of education for the public benefit in the history of the holocaust and also of the persecution and murder of other groups of people as part of nazi race policies together with the contemporary relevance of such events.
3.3 The promotion of equality and diversity for the public benefit and in particular the elimination of discrimination on the grounds of race, disability, sexual orientation or religion by raising the awareness of the public concerning the causes and effects of racism and prejudice in society including the significant impact of the holocaust and subsequent actsof systematic discrimination in particular those leading to genocide.